Which demographic watches the most tv

Women watch more than men, African-Americans outpace other ethnicities and older Americans tune in at higher rates than those their junior, according to the latest Nielsen Cross-Platform Report.

The report shares video consumption across traditional TV, mobile and online. When it comes to TV viewing, women of all ages spend more time than their male counterparts.

On the flipside, men consistently spend more time streaming video online. There are also distinct viewing trends by ethnicity, with African-Americans watching the most video content. Please add in this sentence. Research suggests that watching a lot of TV is unhealthy , mostly because it makes people sedentary. Sitting around for hours watching TV may lead to deteriorating cardiovascular conditions, poor bone health, and difficulty walking.

Even so, binge watching is a cheap source of entertainment, and a way to stay engaged in the world older people watch a lot of news programming.

By providing your email, you agree to the Quartz Privacy Policy. Skip to navigation Skip to content. Discover Membership. Viewing by age-group — linear TV. With consolidated 7-day viewing now available for January, we can see how viewing in this almost full-month of lockdown compared to January , a period prior to coronavirus restrictions.

The shape of the graph shows that there has been less change in the relative amounts watched — each age-band watched more than the preceding group, as was the case in January Although all groups have had more time at home this January than usual, this is not always reflected in greater time watching linear TV, but even here context is important. The chart shows that viewing among Kids is stable year-on-year, and viewing among Adults is down slightly.

But these figures have been delivered in an environment where viewing among these two groups has been dropping consistently on a longer-term trend. History and national identity. Natural history and environment. Religion and ethics. Romantic Comedy. Social contemporary. Any country.